Product Overview
The Wire Grid Gondola Display from Lodestone Custom & Specialty Fixtures delivers a versatile, mobile merchandising solution designed to adapt to changing retail environments. Whether showcasing seasonal promotions, expanding product assortments, or creating new merchandising opportunities, this flexible display helps retailers maximize available floor space while keeping products organized and accessible.
Built around a durable wire grid system with full-height metal uprights, the display combines structural support with exceptional merchandising versatility. Its open-grid construction accommodates a wide variety of accessories, including hooks, wire shelves, faceouts, and most compatible gridwall and slatwall accessories.
Standing 54 inches tall with 50 inches of usable merchandising height, the display provides ample presentation space while maintaining an open, accessible design. Standard casters make repositioning simple, allowing retailers to refresh store layouts, relocate promotional displays, or accommodate routine floor maintenance.
Available as a standalone 4-foot starter unit or expandable with an additional 4-foot section, the Wire Grid Gondola Display offers a practical solution for retailers seeking flexible, scalable merchandising without permanent fixture installations.
Key Features
๐ Flexible Wire Grid Merchandising
The open wire grid design supports a wide variety of display accessories, allowing retailers to accommodate different product types, packaging sizes, and merchandising arrangements. Easily adapt the display as assortments and promotional needs change.
๐ Mobile Display Configuration
Standard mobile casters allow the entire fixture to be repositioned throughout the store. Move displays for seasonal promotions, changing traffic patterns, or routine floor maintenance without permanent fixture placement.
๐ Expandable 4-Foot to 8-Foot Design
Start with a standalone 4-foot display and expand to approximately 8 feet with an add-on section. The modular design provides additional merchandising capacity as product assortments and floor space requirements grow.
๐งฉ Additional End-Grid Merchandising Space
The 24-inch-wide end grids provide valuable additional display surfaces for complementary products, promotional items, and impulse merchandise. Create cross-merchandising opportunities without requiring separate display fixtures.
๐ ๏ธ Versatile Accessory Compatibility
Compatible with most gridwall and slatwall accessories, including hooks, wire shelves, and faceouts. Configure the fixture to support hanging merchandise, packaged products, apparel, and other retail assortments.
๐๏ธ Full-Height Metal Upright Construction
Full-height metal uprights provide structural support and stability for the merchandising system. The durable framework is designed to accommodate a variety of retail display configurations.
๐ Open, Accessible Product Presentation
The 50-inch-tall merchandising area and open wire grid construction provide visibility and accessibility from multiple sides. Merchandise remains easy to browse while the display maintains an organized, uncluttered appearance.
Dimensions & Technical Specifications
| Specification | Detail |
|---|---|
| Display Type | Mobile wire grid gondola |
| Starter Part Number | HGRID48S-BLK |
| Add-On Part Number | HGRID48A-BLK |
| Overall Starter Width | 51.5 inches |
| Starter Center Grid Width | 48 inches |
| Upright Spacing | 49 inches on center |
| Overall Height | 54 inches |
| Merchandising Grid Height | 50 inches |
| End Grid Width | 24 inches |
| Add-On Section Width | 48 inches |
| Standard Configuration | 4-foot starter unit |
| Extended Configuration | Starter plus 4-foot add-on section |
| Finish | Black |
| Frame Construction | Full-height metal uprights |
| Mobility | Standard casters |
| Accessory Compatibility | Most gridwall and slatwall accessories |
| Merchandising Options | Hooks, wire shelves, faceouts, and compatible accessories |
Starter & Add-On Configurations
The Wire Grid Gondola Display features a modular construction that allows retailers to select the configuration best suited to their merchandising requirements.
4-Foot Starter Unit
The starter configuration provides a complete, freestanding merchandising fixture suitable for individual promotional displays or flexible store layouts.
The starter assembly includes:
- One 48-inch-wide center grid panel
- Two 24-inch-wide end grid panels
- Two full-height T-uprights with casters
- Black finish
- 50-inch merchandising grid height
With an overall width of approximately 51.5 inches, the starter unit delivers substantial merchandising capacity in a compact, mobile footprint.
4-Foot Add-On Section
The add-on section extends the display’s merchandising capacity while maintaining a consistent fixture design.
The add-on assembly includes:
- One 48-inch-wide center grid panel
- One full-height T-upright with casters
- Black finish
- 50-inch merchandising grid height
Adding a section creates an extended gondola configuration with additional merchandising space for larger product assortments or expanded promotional programs.
Configuration & Accessory Options
The Wire Grid Gondola Display offers a customizable merchandising platform that can be configured to support a variety of product categories and retail environments.
Hooks & Hanging Accessories
Create organized displays for packaged merchandise, hanging products, and smaller accessories using compatible merchandising hooks. Ideal for products that benefit from vertical presentation and easy customer access.
Wire Shelving
Add wire shelves to accommodate boxed merchandise, drinkware, household products, and other items that require horizontal display surfaces. Shelving configurations can be adjusted to support changing product assortments.
Faceout Accessories
Incorporate faceouts to create forward-facing presentations for apparel, accessories, and other hanging merchandise. These accessories help retailers showcase products while maintaining organized displays.
End Grid Merchandising
Utilize the 24-inch-wide end grids to highlight complementary products, promotional merchandise, or impulse items. These additional merchandising surfaces create opportunities to expand product visibility and encourage cross-category shopping.
Expandable Display Sections
Begin with a standalone 4-foot configuration and add another section when additional merchandising capacity is needed. The modular design provides flexibility for both compact displays and larger product presentations.
Lodestone can help identify the configuration and accessory combination that best supports your products, available floor space, and merchandising objectives.
Product Gallery
Perfect For
The Wire Grid Gondola Display is well suited for retail environments that require flexible product presentation and efficient use of floor space, including:
- Sporting Goods & Fan Merchandise
- Apparel & Accessories
- Electronics & Mobile Accessories
- Convenience Stores
- Gift & Specialty Retail
- General Merchandise
- Seasonal & Promotional Displays
- College & Team Merchandise
- Impulse & Cross-Merchandising Programs
From apparel and accessories to packaged electronics, drinkware, and promotional merchandise, the Wire Grid Gondola Display provides a versatile foundation for a wide range of retail assortments.
Why Retailers Choose This Display
Retail merchandising needs rarely stay the same. New products, seasonal promotions, and changing floor plans require fixtures that can adapt without creating unnecessary complexity.
The Wire Grid Gondola Display combines mobility, modular construction, and versatile accessory compatibility to help retailers adjust their merchandising presentations as business needs evolve.
Key benefits include:
- Greater merchandising flexibility โ Supports multiple product categories and a wide assortment of display accessories.
- Efficient use of floor space โ Provides merchandising opportunities along the main grid panels and end grids.
- Easy repositioning โ Mobile casters support changing store layouts and promotional placement.
- Expandable capacity โ Grows from a standalone 4-foot unit to an extended 8-foot configuration.
- Cross-merchandising opportunities โ End grids provide additional space for related products and impulse merchandise.
- Durable construction โ Full-height metal uprights provide structural support for a variety of merchandising applications.
- Adaptable product presentation โ Compatible hooks, shelves, and faceouts allow retailers to modify displays as assortments change.
Instead of designing each new promotion around a fixed fixture, retailers can configure the display around the products they want to feature.
Ready to Build a More Flexible Merchandising Program?
Whether you’re creating a new retail display or looking for a more adaptable way to showcase merchandise, Lodestone Custom & Specialty Fixtures can help you identify the right Wire Grid Gondola configuration for your needs.
Let’s discuss your next merchandising challenge.


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